EMB 140 - Electronic Media History

Credits: 3

Concentrates primarily on Broadcasting History, its roots and parentage. Compares relationships between past issues and personalities with those of today. Answers the question: Where do we come from and where are we going as a profession?

Prerequisite(s): READING LEVEL 3 and WRITING LEVEL 3
Corequisite(s): None
Lecture Hours: 45 Lab Hours: 0
Meets MTA Requirement: Humanities
Pass/NoCredit: No

Outcomes and Objectives

Demonstrate an understanding of Electronic Media's rich and fascinating history and its relationship to the present with the following skills:
1. Identify historical broadcast personalities, i.e., inventors, entrepreneurs, on-air talent, regulators, etc.
2. Identify the various broadcasting landmarks in the areas of technology, business and regulation.
3. Summarize the issues that have significantly confronted the profession from the beginning and how they were addressed.
4. Characterize trends, i.e., programmatic, organizational, industrial, etc.
5. Understand the accumulated decisions and responses made in our past and its influence on today’s Electronic Media.
6. Project the future, i.e., ownership, delivery systems and pricing, by understanding past practices.