ENG 115 - Survey of Mass Media

Credits: 3

Surveys books, newspapers, magazines, recordings, film, radio, television, advertising, public relations and electronics. Includes media history operations, products, current issues and criticisms. Credit may be earned in only one of: ENG 115 or JRN 101.

Prerequisite(s): None
Corequisite(s): None
Lecture Hours: 45 Lab Hours: 0
Meets MTA Requirement: None
Pass/NoCredit: Yes

Outcomes and Objectives

Define basic information about print media.
1. Identify the functions of each.
2. Describe the operations of each.
3. Outline the history of each.
Define basic information about electronic media.
1. Identify the functions of each.
2. Describe the operations of each.
3. Outline the history of each.
Analyze media issues.
1. Explain the media's role in society both orally and in writing.
2. Identify major media issues and write about one in-depth.
Research media issues.
1. Identify a current media issue of interest.
2. Research the issue.
3. Explain the issue’s significance, both orally and in writing.
Investigate media opportunities.
1. Describe visits to media sites.
2. Interview media professionals and write a job description.
Interpret the effectiveness of the media in today’s society.
1. Evaluate and write about the print and electronic media’s coverage of major news events.
2. Distinguish between strengths and weaknesses of the media.